Launched in 1995, Blenders Pride is a confluence of two fine cultures. Those of Scotland and India. Our new pack depicts this union with a blue river that symbolises Scottish expertise, and a golden river that stands for Indian warmth. It also reaffirms our commitment to exceptional taste and quality with the signature of our new master blender, Kevin Balmforth. And lastly, it’s an homage to the rich Seagram’s legacy of 150 years. Our new pack is indeed a celebration of Scottish craftsmanship and Indian pride.
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